Thinner and softer cardstocks show the detail of an emboss or deboss much better than thicker rigid stocks. Uncoated stocks also generally hold these details better.
That being said, greater depth of the raised area or impression can be produced with thicker soft stocks, like 40pt Cotton. Since the thickness will make fine details less visible, the design should be made more simple and bold with less fine detail.
Thicker coated stocks will not be as suitable for fine detail or deep impressions, therefore the design for these stocks should be created with this in mind.
If you would like to print a design on the back or have an emboss on the back side as well as the front, we recommend a 2-ply layered card. This means the card will be embossed then mounted to another card which will be printed or embossed with your design for the back side. The reverse impression of the emboss will then be hidden inside the two layers so there is no interference with the design on the opposite side.
We do recommend coated stocks for 2-ply embossed or debossed orders, since the emboss / deboss is less likely to be damaged when the cards are mounted than it will be with uncoated stocks. Please note that there are strict design considerations for these projects that one of our print specialists will need to review with you first. You can speak to one by requesting a Print Quote.
See: 2-ply Cards.