Blind letterpress is a process used by Jukebox to achieve subtle impressions in cardstock without strongly affecting the opposite side of the stock. This creates a visual effect similar to debossing, where there is an impression made without any ink. This process does not create as deep or obvious impressions as those achieved through the traditional debossing process. Blind debossing will not produce an opposite emboss of your design on the back side of the card. You may see some slight show through on the back of thinner stocks, but this will not be an embossed effect.
Blind debossing can be used on almost any type of stock, however if you are choosing this method so you can print on the back side of the card, we recommend one of our 24pt Mega Thick stocks.