Design Considerations for Envelopes

Dieline / Template

A dieline is used as a guide to assist in proper file preparation for printed products that require die cutting. A dieline is never printed, so during the design process, make sure to place it on a separate layer and to not export it with your artwork (unless you are providing a mockup file). Its main purpose is to indicate how your product will be cut and knowing this will allow you to decide how to design your finished piece.

If you are placing an order for a pre-made shape by Jukebox (such as a shaped business card, gift card holder, hang tag or envelope), be sure to use the appropriate template for your desired shape as this will include the dieline and proper guides such as safety margin and bleed.


Slight shifting will occur between all stages of the production process, which is unavoidable for any printer. As such, we do not recommend to attempt to register your printed design perfectly along the score lines, as some shift is likely to occur. This can cause unwanted results, such as part of the artwork to shift over onto the next panel. Leaving a margin of 0.125" between your artwork and the score lines will help avoid this from occurring.


Bleed is the artwork that extends past the trim line or finished size of your product. If the envelope you are ordering allows for full bleed printing, make sure that any element of your artwork that you intend to be printed to the edge is extended past the trim line and into the bleed area by a minimum of 0.125".  

The addition of bleed compensates for uncontrollable shifts that occur during the printing and trimming process; and ensures that any content touching the edges does not leave unwanted gaps or borders.


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